150 000 руб.
A seasoned leader that can direct an organization in the visioning of a marketing strategy, development of an economic business case and execution of an aggressive project plan. Skilled in effective sales and marketing communications, business partnership development, team building and mentoring.
Confident, creative and highly qualified marketing professional with 13 years of distinguished performance in the computer and home electronics industries. Broad-based background encompasses exceptional work ethic and commitment to organizational objectives within a highly competitive and rapidly changing marketplace. Proactive manager, team builder and tactical planner with ability to attract and secure key players in building strong and lasting business relationships. Recognized for decisive leadership and proven ability to face challenges head-on and execute sound decisions while directing product launches.
Competitive market analysis
Strategic planning skills
Relationship building
Business development
Strategic partnerships
Excellent presentation skills
Direct & channel marketing
Trade show management
Management & Development
E-commerce Strategy & Development
2007, январь — 2009, март, 2 года 2 мес
Marketing director
Inline (B2B distributor of computer components)
Starting a new marketing department, creating new marketing team, coordinating cross functional work team and outside agencies to implement plans.
Developing the marketing strategy for whole company, marketing plans and budgets. Developing consistent regional media strategy across CIS markets.
Managing $1 500 000 annual marketing budget.
Developing and managing all ATL and BTL marketing activities in company, managing all external and internal PR activities.
Analyze markets for business trends and market insights.
Created the company's distinct B2B and B2C brand messages.
2004, октябрь — 2007, январь, 2 года 3 мес
Product and Marketing Director
QUMO Co LTD. (www.qumo.ru) (MP3 players manufacturer)
Developed the marketing and products strategy for a venture-backed start-up.
New brand creation, Analyze markets for new prospective market niche for new brand start-up.
Created the company's distinct B2B and B2C brand messages.
Co-authored business plan and created financial model to present to investors, presented plan to angel investors
Managing a product line from cradle to grave, justifying new product development investments, determining and documenting new product requirements, developing sales forecasts and product pricing, and launching new products to the marketplace.
Coordinated all aspects of product launch including product development, promotions, sales, pricing, and packaging.
Wrote formal marketing plans and formulated pricing policy for all products.Meet with dealers, national accounts, end-users, and the sales force to define new product requirements.
Develop significant new products that satisfy consumer wants and needs.
Identify new products and product modifications to support the brands.
Develop and implement brand strategies and marketing programs to meet business growth and profit objectives.
Increase sales of major brands through new product development, packaging, merchandising, and advertising.
Achievements: More than 8% of mp3 players market for 2 years. Top 10 in recognizable brands in MP3 players segment.
Mba
MBA Marketing, American Institute of Business and Economics (AIBEc)
Докторантура
Lomonosov Moscow State University, postgraduate study
Высшее образование (специалист)
Lomonosov Moscow State University, physics department
Владение языками
Английский - свободное владение
Немецкий - начальный
Японский - начальный
Водительские права
Личный автомобиль есть
Семейное положение
Женат , Дети есть
id резюме: 7131509,
обновлено 25-04-2009 15:25:37